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Amazon Advertising Strategies

Successful selling on Amazon requires professional account management and data-driven optimization. We provide ongoing support, monitor KPIs, market trends and competitive data and derive targeted measures. With precise data analysis and performance tracking, we maximize your efficiency, reach and sales.

Our founder and managing director Gregor answers the most frequently asked questions about Amazon Maintainance. He provides insights into how GlobalAMZ can take your Amazon presence to a new level and what other benefits you can gain from this service.

Our services Amazon Advertising

Development of campaign strategy and planning

We develop customized campaign strategies and take over the planning for effective advertising. From target group analysis and budget optimization to the selection of suitable formats - we ensure maximum reach and optimal performance of your campaigns.

Keyword research and optimization

We offer specialized keyword research and optimization to maximize the visibility of your products. We analyze relevant search terms, identify opportunities and strategically integrate the keywords into your listings. This allows you to achieve higher rankings and target the right customers.

Optimization of advertising media & creatives

We develop appealing ads that are perfectly tailored to your target group and select the most effective formats for maximum impact. Through continuous adjustments, we increase the performance of your campaigns and improve the customer approach.

Analysis & Reporting

We monitor important KPIs, identify optimization potential and provide transparent reports. This gives you valuable insights and enables you to make data-based decisions that will sustainably improve your Amazon strategy.

Our services Amazon DSP

Development of a programmatic advertising strategy

We use data-driven targeting methods to precisely address your target group and maximize reach. From campaign planning to optimization, we rely on efficient, automated advertising that positions your brand specifically in the Amazon ecosystem and promotes sustainable growth.

Target group segmentation & targeting

We offer comprehensive audience segmentation and targeting services to precisely target your advertising campaigns. Through detailed analysis, we segment your target group according to interests, purchasing behavior and demographics. This allows you to reach the right customers and increase the efficiency of your campaigns, leading to higher conversion and an optimal return on investment.

Optimization of advertising media & creatives

We design appealing, brand-compliant ads and continuously adapt them to achieve maximum performance. Through targeted optimization of design and message, we ensure that your advertising attracts attention and effectively appeals to your target group, which sustainably increases the conversion rate.

Data analysis & performance measurement

We track all relevant KPIs, analyze customer interactions and identify optimization potential. With precise reporting and in-depth insights, we support you in making data-based decisions that sustainably increase the success and efficiency of your Amazon advertising strategy.

Our success stories

Insect-Out
  • Content Strategy & Design
  • Insect Repellent

Insect-Out | March 25, 2025

Insect-Out is a brand that sells insect repellents for indoor and outdoor use.

Read Story
Perma-zylinder
  • Content Strategy & Design

Perma-zylinder | March 25, 2025

Perma-Zylinder is a brand that sells dehumidifiers for car interiors.

Read Story
Insect-Out
Perma-zylinder
Omnival

More Services

Amazon Analytics & Knowledge

We provide data-based insights and practical knowledge for well-founded decisions. We use market, competitive and performance analyses to optimize your strategy and maximize your success.

We also offer workshops to support your team with practical knowledge and data-driven recommendations for action.

Brand Development & Protection

A strong brand on Amazon requires both strategic building and effective protection. We develop your brand identity on Amazon, optimize your listing and use Amazon Brand Registry, brand analytics and protection measures to prevent counterfeiting and abuse.

This is how we secure your reputation, visibility and long-term success.

Content Strategy & Creation

Successful Amazon content combines strategic optimization with compelling presentation. We develop SEO-optimized texts, visually appealing product images and A+ content that strengthen your brand and increase the conversion rate.

We use data-based strategies to ensure maximum visibility and customer loyalty.

Account Maintenance

Successful selling on Amazon requires professional account management and data-driven optimization. We provide continuous support, monitor KPIs, market trends and competitive data and derive targeted measures.

With precise data analysis and performance tracking, we maximize your efficiency, reach and sales.

Get in Touch

Do you have questions or would like to exchange ideas? Whether it’s general topics about Amazon or specific project inquiries — our team is here for you. Let’s achieve your goals together!

Please fill out the form below, and our team will get back to you promptly.

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